Discover the Benefits: Why Online Mattresses Outshine In Store Purchases for Better Sleep

Here at Saatva, we are convinced that selling mattresses online is the most beneficial approach to providing value to our customers. Consumer Reports has shown that online mattresses receive the highest customer satisfaction scores among more than 62,000 respondents. The experience of testing a mattress in-store may not reflect comfort accurately, and salespeople might provide biased information. Buying online offers cost savings and includes a trial period for returns.

At Saatva, we've developed our business around selling mattresses directly to consumers online because it enables us to deliver maximum value while mntning transparency. Nonetheless, some people are hesitant about purchasing a mattress online without trying it first, especially if they haven't done so before.

We've gathered more than 20,000 positive reviews from satisfied customers, but let the numbers do the talking. Consumer Reports found that online mattresses received superior customer satisfaction ratings compared to brick-and-mortar purchases.

Advantages of buying a mattress online:

1. In-Store Experience Limitations: In-store testing is not an accurate representation of comfort.

   • Studies have shown that individuals who rated a mattress in-store after lying on it for only 10 to 15 minutes were correct in their initial choice just 38 of the time when they compared it to their preference after using it at home for a month. This indicates that people might not reliably choose the best mattress based solely on brief in-store tests.

2. Salesperson Influence: In-store salespeople m to close deals rather than provide unbiased advice.

   • Retlers often offer huge markups that allow them to lower prices significantly during frequent sales events like Labor Day or Amazon Prime Day. However, if you don't find a suitable mattress and need to return it, be prepared for costs such as restocking fees.

3. Risk Mitigation through Trial Periods: Online sellers typically provide generous trial periods with full refunds, allowing customers to return the mattress if they're not satisfied.

   • Saatva offers an industry-leading 365-night home trial, but you should look for at least a 100-day comfort guarantee. that it often takes several weeks for a new mattress to break in, so don't rush your decision.

Alice Oglethorpe specializes in health and wellness writing and has contributed pieces to Real Simple, Prevention, Men's Health, Self, Shape, Better Homes Gardens, Psychology Today, and Good Housekeeping.

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